Enterprising Worcestershire – Introduction to Social Media

Tue 29th May 2018 at 10:00 am - 1:00 pm, Heart of Worcestershire College – Bromsgrove Campus, Bromsgrove

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Heart of Worcestershire College - Bromsgrove Campus


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Course Description

Our new schedule of short business courses has been developed to support local entrepreneurs, business owners and those taking their first steps into self-employment.

In this masterclass our expert in Social Media Jennifer Thomas will discuss:

  • The Role of Social Media in business and why and when to use it.
  • Which Platform, with so many platforms from Facebook to snapchat, LinkedIn to Twitter – what do I use and do I need to do them all?
  • Maximising your content, like any marketing your content is key – is it what my customers want to see and how do I get it?
  • Targeting, Followers and likes are great but are they my customers?
  • Legal Considerations, with any platform what do I need to do?
  • Analysing your data to get the most out of your time
  • Ongoing Planning & Scheduling, can I plan in advance?
  • Business Diagnostic and signposting to further sources of support and information.

Trainer – Jennifer Thomas

‘Jennifer Thomas; Founder of JT Marketing, a Marketing Strategy business designed to improve the marketing of small businesses and start-ups. With 10 years experience marketing across a range of industries including Hospitality, Retail, Marketing Agencies & Technology, Jennifer has helped a large range of businesses set up & improve their marketing strategies from Social Media, Digital, SEO, Print etc. Jennifer’s Portfolio includes branding and social media roles for Virgin, Tesco, One Stop, Jabra Headphones & AccorHotels.’

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